Pack & Logistics Digital talks
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Digital Operations & Digital Supply Chain: ¿La oportunidad del desafío o el desafío de la oportunidad?
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Innovation Talks #6 | Consumer buy-in to sustainable packaging
Nick Dormon, co-founder of London-based brand and design agency Echo, will discuss how sustainable packaging design needs to be develop hand-in-hand with a consumer communications piece to bring the consumer along on the journey.
Innovation Talks #5 | The rise of refillable and reusable packaging solutions
Paul Jenkins of ThePackHub discusses the growing trend for refillable and reusable packaging formats and how brands and retailers are using the technology to drive their sustainability agendas – as well as sharing agenda-setting case studies in the market.
Innovation Talks #4 | What AR and the mobile first world mean for your packaging
Martin Stahel of Zappar leads an interactive exploration of the opportunities that augmented reality can bring for brands and shares some of the best examples of how major brand owners are using AR to build engagement with consumers.